The Torch Bearer - A Look Forward and Back at the Woman's Journal, the Organ of the - Woman's Movement by Agnes E. (Agnes Edna) Ryan
page 31 of 59 (52%)
page 31 of 59 (52%)
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Circ......Amt. & page.
Every piece of first-class mail that reaches the office is stamped with these abbreviations and is at once checked for the different stages through which it must go before it is filed. The clerk filing must see that every check on the stamp has a sign after the check to show that the particular matter indicated has been attended to. Of course, another part of the subscription work is in making changes of address, changing dates of expiration and removing names of those who do not want to continue to receive the paper, such as the anti-suffragists, who do not want to be converted, to whom some relative or friend or acquaintance has been sending the paper out of her own pocket. Then there is the work involved in getting subscribers to renew. When the subscription list contained only twenty-four hundred names and when there were few letters to write, it was possible to know the names and perhaps something of the history of every subscriber, especially since only a few were put on the books in a week. But with a circulation of nearly thirty thousand it is obviously impossible for any one person to give the whole list personal attention. The result is that the business policy of the paper has had to be changed a number of times to meet the changing needs. In the earlier days of the paper it was thought that subscribers would watch the expiration date on the wrapper of their paper and would send in the renewal price without any kind of reminder. In those days Miss Wilde and her assistant would go over the books twice a year and send a reminder to all who had not renewed. As the list grew larger, this |
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