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What eight million women want by Rheta Childe Dorr
page 76 of 206 (36%)

Thus was the Consumers' League of New York ushered into existence. Eight
months after the Chickering Hall meeting the committee appointed to
co-operate with the Working Women's Society in preparing its list of
fair firms had finished its work and made its report. The new League was
formally organized on January 1, 1891.


[Illustration: Mrs. Frederick Nathan]



THE CONSUMERS' LEAGUE "WHITE LIST"

The first White List issued in New York contained only eight firm names.
The number was disappointingly small, even to those who knew the
conditions. Still more disappointing was the indifference of the other
firms to their outcast position. Far from evincing a desire to earn a
place on the White List, they cast aspersions on a "parcel of women" who
were trying to "undermine business credit," and scouted the very idea of
an organized feminine conscience.

"Wait until the women want Easter bonnets," sneered one merchant. "Do
you think they will pass up anything good because the store is not on
their White List?"

Clearly something stronger than moral suasion was called for. Even as
far back as 1891 a few women had begun to doubt the efficacy of that
indirect influence, supposed to be woman's strongest weapon. What was
the astonishment of the merchants when the League framed, and caused to
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