The Phantom Herd by B. M. Bower
page 76 of 224 (33%)
page 76 of 224 (33%)
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been chasing nickels off the expense account of this company and
sitting up nights nursing profits! We'll have to cut salaries now, to break even on this fluke. I've left the payroll alone so far. That's the worst of a break like this. The whole company has got to pay for every blunder from now on." Luck's eyes hardened while he listened. He did not call his work a blunder, and the charge did not sit well coming from another. "Buy off Bently Brown," he advised crisply. "Offer him a new contract, naming this stuff as comedy. Advertise them as the famous comedies of Bently Brown, the well-known author. Show him some good publicity dope along that line. Give him the credit of making the stories live ones. This series will be a money-maker, and a big one, if ever they reach the screen. You're old enough in the business to know that, Mart. You saw how this film hit the bunch, and you know what it takes to rouse any enthusiasm in the projection room. And take it from me, Mart--this is straight!--that's the only way in God's world to make that series take hold at all. As drama the stuff is hopeless. Absolutely hopeless. It's only by giving it the twist I gave it that it will get over. You do that, Mart. You kid this Bently Brown into being featured as the humorist of the age, and pay him a little something for swallowing his disappointment as a dramatic author. I'll go ahead with my boys, and we'll deliver the goods. You do that, and you'll be setting up nights counting profits instead of nursing them!" Martinson began to stir up the litter on his desk,--another bad-weather sign. "I can't waste time talking nonsense," he snapped. "I've got plenty to do without that. That stuff has got to be retaken; every foot of it, if you've gone on burlesquing the action. I happen to know that Brown |
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