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Increasing Human Efficiency in Business, a contribution to the psychology of business by Walter Dill Scott
page 113 of 335 (33%)
``pull ourselves together'' occasionally, but the
necessity for such efforts should be reduced.
This is accomplished by developing interest
in the task before us, through application of
the fundamental motives such as self-preservation,
imitation, competition, loyalty, and
the love of the game.

If the task before me is essential for my
self-preservation, I shall find my mind riveted
upon it. If I hope to secure more from speculation
than from the completion of my present
tasks, then my self-preservation is not
dependent upon my work and my mind will
irresistibly be drawn to the stock market and
the race track. If I wish my work to be
interesting and to compel my undivided attention,
I should then try to make it appeal
to me as of more importance than anything


else in the world. I must be dependent upon
it for my income; I must see that others are
working and so imitate their action; I must
compete with others in the accomplishment
of the task; I must regard the work as a service
to the house; and I must in every possible
way try to ``get into the game.''

_This conversion of a difficult task into an
interesting activity is the most fruitful method of

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