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Missionary Survey As An Aid To Intelligent Co-Operation In Foreign Missions by Roland Allen
page 34 of 155 (21%)
which we ask is mainly such as can be expressed in a statistical form.
But the fact remains that all statesmanship (and foreign missions
involve large elements of statesmanship), and all organised effort (and
foreign missions are highly organised), is in the world always based
either upon carefully compiled statistics, or upon guess work; and that
the business which is directed by guess work does not enjoy the same
confidence as the business which is directed by knowledge derived from
carefully compiled statistics.

Take, for example, this extract from a letter written by a firm in the
United States of America which deals with candy securities:--

The candy business, the history of which shows a remarkable record of
freedom from failure, is to-day enjoying unparalleled prosperity, and
there is every reason to believe that the present high earnings of all
the large candy concerns in the United States will continue
indefinitely. Those fortunate enough to hold shares in well-established
candy manufacturing concerns may expect, therefore, to enjoy larger
earnings than could reasonably be expected from funds placed in most
other enterprises. _Prohibition is proving a tremendous factor in
increasing candy sales. Best estimates show that the American public is
now spending between $800,000,000 and $1,000,000,000 annually for
candy_. ---- & Co. are specialists in the candy and sugar securities. We
maintain a statistical department, and endeavour to furnish information
concerning all of the prominent issues based on these industries. You
are invited to avail yourself of this service, and if you are interested
in any candy or sugar stock, we will be pleased to have you confer with
us. This department now has in preparation an analysis of the candy and
sugar situation as it exists to-day in the United States. Interesting
data is also being collected from most reliable sources, giving figures
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