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Scientific American Supplement, No. 795, March 28, 1891 by Various
page 7 of 136 (05%)
William Curtis, E.L. Godkin, Manton Marble, Parke Godwin, George W.
Smalley, James Gordon Bennett and Horace Greeley. The book is fat with
discussion by these and other eminent newspaper men, as to the
motives, methods and ethics of their profession, disclosing high
ideals and genuine seeking of good for all the world, but the whole of
it at last rests upon primary motives and controlling principles in
nowise different or better or worse than those of the Produce Exchange
and the dry goods district, of Wall Street and Broadway, so that,
taking publications in the lump, it is neither untrue nor ungenerous,
nor, when fully considered, is it surprising, to say that the world's
doing, fact and fancy are collected, reported, discussed, scandalized,
condemned, commended, supported and turned back upon the world as the
publisher's merchandise.

The force and reach of this controlling motive elude the reckoning of
the closest observation and ripest experience, but as somewhat
measuring its strength and pervasiveness hear, and for a moment think,
of these facts and figures.

The American Newspaper Directory for 1890, accepted as the standard
compiler and analyst of newspaper statistics, gives as the number of
regularly issued publications in the United States and territories,
17,760. Then when we know that these have an aggregate circulation for
each separate issue--not for each week, or month, or for a year, but
for each separate issue of each individual publication, a total of
41,524,000 copies--many of them repeating themselves each day, some
each alternate day, some each third day and the remainder each week,
month or quarter, and that in a single year they produce 3,481,610,000
copies, knowing, though dimly realizing, this tremendous output, we
have some faint impression of the numerical strength of this mighty
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