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Two Poets by Honoré de Balzac
page 16 of 192 (08%)
follow his son's train of thought, he went through the list of odds
and ends of plant needed by a country business, drawing David now to a
hot-press, now to a cutting-press, bragging of its usefulness and
sound condition.

"Old tools are always the best tools," said he. "In our line of
business they ought to fetch more than the new, like goldbeaters'
tools."

Hideous vignettes, representing Hymen and Cupids, skeletons raising
the lids of their tombs to describe a V or an M, and huge borders of
masks for theatrical posters became in turn objects of tremendous
value through old Jerome-Nicolas' vinous eloquence. Old custom, he
told his son, was so deeply rooted in the district that he (David)
would only waste his pains if he gave them the finest things in life.
He himself had tried to sell them a better class of almanac than the
_Double Liegeois_ on grocers' paper; and what came of it?--the original
_Double Liegeois_ sold better than the most sumptuous calendars. David
would soon see the importance of these old-fashioned things when he
found he could get more for them than for the most costly new-fangled
articles.

"Aha! my boy, Paris is Paris, and the provinces are the provinces. If
a man came in from L'Houmeau with an order for wedding cards, and you
were to print them without a Cupid and garlands, he would not believe
that he was properly married; you would have them all back again if
you sent them out with a plain M on them after the style of your
Messrs. Didot. They may be fine printers, but their inventions won't
take in the provinces for another hundred years. So there you are."

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