V. YOUR PROSPECTS. . . . . . . . . . . . . . 156
VI. GAINING YOUR CHANCE . . . . . . . . . . . 179
VII. KNOWLEDGE OF OTHER MEN. . . . . . . . . . 209
VIII. THE KNOCK AT THE DOOR OF OPPORTUNITY
AND THE INVITATION TO COME IN . . . . . 239
IX. GETTING YOURSELF WANTED . . . . . . . . . 270
X. OBSTACLES IN YOUR WAY . . . . . . . . . . 298
XI. THE GOAL OF SUCCESS . . . . . . . . . . . 332
XII. THE CELEBRATION STAGE . . . . . . . . . . 368




_To Begin With--_


[Sidenote: Salesmanship Essential to Assure Success]

There are particular characteristics one can have, and particular things
one can do, that will make _failure_ in life _certain_.

Why, then, should not the possession of particular opposite
characteristics, and the doing of particular opposite things, result as
_certainly_ in _success_, which is the antithesis of failure?

That is a logical, common-sense question. The purpose of this book and
its companion volume, "The Selling Process," is to answer it
convincingly for you.

Success _can_ be made certain; not, however, by the mere _possession_ of