Prairie Farmer, Vol. 56: No. 1, January 5, 1884. - A Weekly Journal for the Farm, Orchard and Fireside by Various
page 36 of 212 (16%)
page 36 of 212 (16%)
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* * * * * MISCELLANEOUS. DIAMONDS FREE! We desire to make the circulation of our paper 250,000 during the next six months. To accomplish which we will give absolutely free a genuine FIRST WATER Diamond Ring, and the Home Companion for one year, for only $2.00. Our reasons for making this unprecedented offer are as follows; A newspaper with 200,000 subscribers can get 1c. per line per 1,000 of circulation for its advertising space, or $5,000 per issue MORE than it costs to produce and mail the paper. With but 10,000 or 20,000 subscribers, its advertising revenues do not pay expenses. Only the papers with mammoth circulations make fortunes for their owners, DERIVED FROM ADVERTISING SPACE. For these and other reasons, we regard 100,000 subscribers as being of more financial benefit to a paper than the paper is to the subscribers. With 100,000 or 200,000 bona-fide subscribers, we make $100,000 to $200,000 a year clear profit from advertising, above cost of publishing. Without a large circulation, we would lose money. Therefore, to secure a very large circulation, and thus receive high rates and large profits from advertising space, this ONLY EQUITABLE plan of conducting business is adopted. THE FIRST QUESTION TO BE ANSWERED IS,--is the diamond pure--a genuine stone? |
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