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Forgotten Books of the American Nursery - A History of the Development of the American Story-Book by Rosalie Vrylina Halsey
page 66 of 259 (25%)
Tommy and pretty Miss Polly, with two Letters from Jack the
Giant-Killer.

Be Merry and Wise: Or the Cream of the Jests. By Tommy Trapwit, Esq.

The title of "Food for the Mind" is of special importance, since in it
Gaine made a clever alteration by inserting the words "Good Boys and
Girls in _America_." The colonials were already beginning to feel a
pride in the fact of belonging to the new country, America, and
therefore Gaine shrewdly changed the English title to one more likely to
induce people to purchase.

Gaine and Rivington alone have left records of printing children's
story-books in the town of New York before the Revolution; but before
they began to print, other booksellers advertised their invoices of
books. In 1759 Garrat Noel, a Dutchman, had announced that he had "the
very prettiest gilt Books for little Masters and Misses that ever were
invented, full of wit and wisdom, at the surprising low Price of only
one Shilling each finely bound and adorned with a number of curious
Cuts." By 1762 Noel had increased his stock and placed a somewhat larger
advertisement in the "Mercury" of December 27. The late arrival of his
goods may have been responsible for the bargains he offered at this
holiday sale.

GARRAT NOEL _Begs Leave to Inform the Public, that according to
his Annual Custom, he has provided a very large Assortment of Books
for Entertainment and Improvement of Youth, in Reading, Writing,
Cyphering, and Drawing, as Proper Presents at _CHRISTMAS_
and _New-Year_._

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