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How to Fail in Literature; a lecture by Andrew Lang
page 18 of 31 (58%)
and also aids that of the unlucky author who is imitated. As soon as a
new thing appears in literature, many people hurry off to attempt
something of the same sort. It may be a particular trait and accent in
poetry, and the public, weary of the mimicries, begin to dislike the
original.

"Most can grow the flowers now,
For all have got the seed;
And once again the people
Call it but a weed."

In fiction, if somebody brings in a curious kind of murder, or a study of
religious problems, or a treasure hunt, or what you will, others imitate
till the world is weary of murders, or theological flirtations, or the
search for buried specie, and the original authors themselves will fail,
unless they fish out something new, to be vulgarised afresh. Therefore,
imitation is distinctly to be urged on the young author.

As a rule, his method is this, he reads very little, but all that he
reads is _bad_. The feeblest articles in the weakliest magazines, the
very mildest and most conventional novels appear to be the only studies
of the majority. Apparently the would-be contributor says to himself, or
herself, "well, _I_ can do something almost on the level of this or that
maudlin and invertebrate novel." Then he deliberately sits down to rival
the most tame, dull, and illiterate compositions that get into print. In
this way bad authors become the literary parents of worse authors. Nobody
but a reader of MSS. knows what myriads of fiction are written without
one single new situation, original character, or fresh thought. The most
out-worn ideas: sudden loss of fortune; struggles; faithlessness of First
Lover; noble conduct of Second Lover: frivolity of younger sister;
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