also a medium-sized one; every convenience; centrally and very
choicely located; rent more than reasonable. Address, etc.--


Advertising is the test of integrity; the proof of integrity;
that transmits an ever-increasing confidence to both producer and
purchaser.


"I won't pay one cent for my advertising this week," declared the
store-keeper angrily to the editor of the country paper. "You told me
you'd put the notice of my shoe-polish in with the reading-matter."

"And didn't I do it?" inquired the editor.

"No, sir!" roared the advertiser. "No, sir, you did not! You put it in
the column with a mess of poetry, that's where you put it!"


"Paw, what is an advertisement?"

"An advertisement is the picture of a pretty girl eating, wearing,
holding or driving something that somebody wants to sell."


A violinist was bitterly disappointed with the account of his recital
printed in the paper of a small town.

"I told your man three or four times," complained the musician to
the owner of the paper, "that the instrument I used was a genuine